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M by Chen: Indie-Styled Apparel for Tots & Kids

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Trends can be repetitive, especially for toddlers and kids. This is why discovering local independent, unique labels is like hitting the jackpot. Founded in 2013 by Esther Chen, M by Chen is a Malaysian children’s wear brand for kids aged 1 – 7 years old.

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Using only quality cotton, Esther Chen incorporates cute, indie illustrations with a Scandinavian touch inspired by the imagination of the modern child. Some of the quirky prints include asymmetric checkered patterns, sea creatures and flowers.

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M by Chen highlights imagination and creativity while simultaneously encouraging little ones to express their moods and personalities through their style. All M by Chen items are priced RM39 – RM89.

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M by Chen is currently available for direct online orders through Facebook and will consign with Zalora Malaysia’s Marketplace and Lazada Malaysia very soon. Items are also available in-store at Candy Flowers, IPC Shopping Mall.

Image credit: M by Chen

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